26 Email Marketing Tools for 2024 (+Features & Pricing)
Sure email marketing is great and all, but if you don't have the right email marketing tools, your email marketing is doomed to fail. Yep. We said it. But we don't want you to fail, so take a look at our epic list of email marketing tools for every kind of email marketing.
What Is Firmographic Segmentation (+8 Critical Variables!)
Marketing segmentation is a vital component of any digital marketing strategy, and there are many viable marketing segments. Here, we’re focusing on firmographic segmentation. Firmographic segmentation is similar to customer segmentation but applied to organizations and businesses rather than individuals. We’ll explain firmographics and how to apply it to your marketing strategy without doing lots of busy work and maximize your results. Cha-ching! What Are Firmographics? Firmographics des
16 Awesome eCommerce Marketing Automation Tools for 2024
Running an eCommerce store is hard work, but did you know you can automate a lot of those boring, repetitive tasks with eCommerce marketing automation? Yep. Come in and take a look at our picks for eCommerce marketing automation tools!
Ultimate Guide to Behavioral Segmentation (+ Examples)
Marketing segmentation is a great marketing strategy, and one critical segment variable is behavioral segmentation. You need to know how your potential customers act towards your brand. That's why we're brilliantly breaking down behavioral segmentation in our ultimate guide!
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What Is Psychographic Segmentation (5 Variables + Examples)
Psychographic segmentation is a specialized niche in an overall marketing segmentation strategy. It's a way to get into potential customers' heads to see what makes them tick. Intrigued? You should be. Let's take a closer look at psychographic segmentation.
How to Use Geographic Segmentation to Reel in Pro$pect$ 🎣
Using marketing segmentation to target your marketing to the right audience is a savvy marketing strategy, and geographic segmentation is one of the most crucial variables. So, naturally, we're going to tell you all about it and show you some successful geographic segmentation examples!